Automate Google Ads Video Campaigns with Bulk Uploads + Ads Scripts

Photo by Noom Peerapong on Unsplash

Google Ads Scripts is a powerful tool for automating and optimizing your online advertising campaigns. These scripts empower you to automate tasks like:

• Modifying existing video campaigns
• Creating and managing ad groups and individual ads
• Fine-tuning targeting for your campaigns
• Generating in-depth reports

One limitation related to Video campaigns in specific is that you cannot directly create new video campaigns using scripts. You can use scripts to manage existing video campaigns, create and manage ad groups and ads, set up targeting for campaigns, and run reports.

The Workaround

In this blog post, we’ll explore a workaround that seamlessly blends Bulk Uploads and Google Ads scripts. You’ll learn how to:

1. Employ Bulk Uploads for setting up the initial structure of your video campaign.
2. Harness the power of Google Ads Scripts to create ad groups and ads within your established campaign framework.

Step 1 — Create campaigns via Bulk Uploads

Step 1 is to use the Google Ads Scripts BulkUploads() function to read a Google Sheet with your campaign details…